PR Salaries to Escalate in 2014

Salary Blog 2014It looks like we’re heading into another year of strong demand for PR, MarCom and Digital Talent. Driven by the exponential growth of digital, steady economic improvement over the past 5 years and demographic factors like retiring white color boomers, there is a growing scarcity of talent and increasing pressure on salaries. In fact, we’ve seen NY area salaries begin to approach those in the Bay Area while other major markets (LA, Chicago) are also seeing increases.

Below are the ranges our on-the-ground recruiters are seeing in NY, LA, SF and Chicago. This is not a scientific survey, but is derived from our extensive experience placing communications and PR talent in these markets for the past 15 years.

New York

  • AAE $38 – 44K
  • AE | $45 – 58K
  • Sr. AE | $52 – 70K
  • AS | $70 – 90K
  • Sr. AS/Director | $90 – 110K
  • VP | $115 – 165K
  • SVP | $170 – 240K
  • EVP | $225 – 275K
  • Practice Leader – $250 – 300K
  • GM | $350K ++

Chicago

  • AAE | $33 – $36K
  • AE | $38 – $43K
  • Sr. AE | $46 – 53K
  • AS | $62 – 70K
  • Sr. AS/Director | $76 – 84K
  • VP | $113 – $125K
  • SVP | $162 – $184K
  • EVP | $192 – $213K
  • Practice Leader – $225 – 275K
  • GM | $300K +


San Francisco

  • AAE | $35 – $44K
  • AE | $45 – $55K
  • Sr. AE | $55 – $75K
  • AS | $75 – $95K
  • Sr AS/Director | $95 – $115K
  • VP | $115 – $165K
  • SVP $170 – $240K
  • EVP $225 – $275K
  • Practice Leader – $250 – 300K
  • GM | $350K ++


Los Angeles

  • AAE | $35-40K
  • AE | $40-50K
  • Sr. AE | $50-60K
  • AS | $60-75K
  • Sr. AS / Director | $75-100K
  • VP | $100-130K
  • SVP | $130-200K
  • EVP | $200-300K
  • Practice Leader – $200 – 250K
  • GM | $300K +