Case Studies

As recruiters, there are certain processes that we can follow for most assignments, however every search also has unique challenges. That's why you hire us. These case studies are just some examples of the awesome sauce that we add to meet those challenges and make a search successful for you.

BLIZZARD ENTERTAINMENT

Challenge

Blizzard Entertainment, one of the world’s top video game developers and publishers, was seeking a Global PR Manager to play a key role in shaping the global communications for two of its key games. Requirements included: global leadership, regional PR strategy experience, ability to motivate developers to collaborate with marketing, a passion for the specific Blizzard games to be overseen, and a deep knowledge of gaming and the industry overall. Oh… did we also mention crisis management experience too?

Results

PR Talent worked its network of gaming contacts and identified a rock star candidate who not only had global gaming experience at a leading competitor but also was a former music artist manager who knew how to collaborate with creative talent (developers). The result was enhanced collaboration and world class results for Blizzard’s global PR campaigns.